Growing Up with Mass Media

What did you and your friends talk about, at least part of the time, before class? An item from a magazine? Latest news you read about on the Internet or a television commercial?

If your answers parallel those of most young people, you add to the proof that mass media play a large and influential part in your life. Your answers also prove just how casually you accept the media, just as you accept the house you live in, cars, electricity, telephones, your university, and your family as part of your environment.

The major media can be divided into threekinds, print and electronic.

The print media � newspapers, magazines, books, pamphlets, catalogues, circulars, brochures, anything you read � are the oldest, dating back to the invention of the printing press in the fifteenth century.

The electronic media � radio, television, films of all kinds, records, tapes, anything that is transmitted by the use of electricity �are less than a hundred years old.

With the advent of Internet, we are now enjoying the benefits of high technology mass media. Mobile phones, computers, and Internet are often referred to as the new-age media. Internet has opened up several new opportunities for mass communication which include e-mail, websites, podcasts, e-forums, e-books, blogging, Internet TV, and many others which are booming today!

This web-project is inviting you to carry out a survey on the role mass media play inMSU students� lives.