Advertising WebQuest

Welcome: Advertising WebQuest
Description: Companies use different types of media to advertise their products. Whether it be TV, social media or magazines, they will find a way to reach their consumers. They spend millions of dollars a year to advertise their products. They could be advertising a new product or to remind consumers of their product. Companies pull at our heart strings, make us laugh, or even inform us that they are better than their competitors. In this WebQuest you will take quizzes to see if you can recognize a companies slogan or jingle. You will research different types of techniques used in advertising. Lastly, you will evaluate an actual ad made by a company.
Grade Level: 9-12
Curriculum: Business / Economics
Keywords: advertising, commercial, techniques
Author(s): Jennifer Piro