Crazy Leo's Marketing Challenge

Welcome: Crazy Leo's Marketing Challenge
Description: This WebQuest asks students to create a brand new mobile phone for Crazy Leo's in the hope of helping them avoid cessation. Along with the creation of a new product, students are required to create the packaging and select a pricing strategy. Suitable HSC or Year 12 Business Studies students.
Grade Level: 9-12
Curriculum: Business / Economics
Keywords: Marketing, business, packaging, pricing, market
Author(s): Lee Canta