Writing, like all other aspects of language, is communicative. Think about what we write in real life. We write e-mails, lists, notes, covering letters, reports, curriculums, assignments, essays perhaps if we study.Some of us write articles or work on blogs, forums and websites. A few write stories and poems - but very few. All of these writing tasks have a communicative purpose and a target audience.
We need to make a distinction between writing to learn (other things, like structures, spelling and vocabulary) and learning to write. If we understand this distinction then the communicative purpose of writing will be clearer.
We need to work hard on developing ways of responding to the content - the message - and not just the level of language.This can support an emphasis on the importance of writing for a real audience, but we do also need to find real audiences for learner writing. This could include ourselves if we can respond as readers, other learners and groups, and public forums such as blogs, websites and letter pages.
We need to find ways to integrate writing with other skills and activities, giving it more relevance and importance - and also making it more interesting. We need to use meaningful, realistic and relevant writing tasks, based on our learners' needs and interests. We may need to design individual tasks based on what individual learners need to write. In addition we should talk about writing with our learners, how we write well, why we write and for who, and what makes it difficult. Learner training like this can provide valuable support and motivation.
Please have a look at the following websites. You may find the writing tips interesting.